I’m not the best blogger out there; let’s get that out of the way right now. Yet I have been blogging since 2011, have posted over thousands of times and have lots of hits, so at least I have a little practice. I realize that for many bloggers, that’s nothing, but it’s considerably longer and more than I ever expected, and I thought I’d share a little of what I’ve learned for anyone who may be interested.
Tip 1: Followers are a very good thing.
I know bloggers who say that they don’t care how many views or followers they have, but if we’re honest, most of us are writing because we feel like we have something to share. You can post the best content of all time, but if nobody ever sees it, what good have you done? As a Christian blogger, this is even more significant: We should be trying to minister to others, so building your following is the way to reach people with your message of inspiration and hope. If you don’t know how to get followers, then I would start by looking at the suggestions that Word Press has in the help guide. Their suggestions are easy to find, easy to do, and while not all of them will apply to you, follow as many as you can. Start by doing a couple of them, and as they become second nature, then try a couple more. As I recall, their first one is to use the Reader to find other blogs of similar interest by choosing tags that you would use for your own posts. For a Christian blog, try tags like “Jesus”, “Christian”, “Bible” and “Faith” for starters. Leave comments and likes where appropriate; be generous and kind, and people will want to visit your blog and to “like” and “follow”.
Tip 2: Always tag your posts!
If I forget to tag my posts, I have very few views; the difference between tagged posts and untagged posts for me will be in the hundreds of views. Use relevant tags and search them in Reader because some tags draw viewers more than others, and when you get more views, more people will have the chance to like your posts and follow you.
Tip 3: Keep it short.
My average word count per post is about 500 words. Of course, some are very short, and my Photo of the Week may have no words, yet my typical goal is 450-750 words. Unless you are a very good writer, views will drop quite a bit after 1,000 to 1,200 words.
Tip 4: Keep your writing style light.
When I was in school, most textbooks were really hard to read. It wasn’t because the language was hard or because the subject matter was difficult, it was because the writing style simply didn’t draw my attention to the subject and reading them was like carrying a very heavy load around. History books were the worst, and I would toss the textbook aside and go to the library and read a whole book on whatever the subject was about instead, because it was written in a way that seemed so light. That made history fun, and to this day I’m a history nerd.
I just checked my word count… 547, so one more tip and that’ll be it.
Tip 5: Be kind in your posts.
Nobody likes a jerk, so be careful how you “talk” to your readers. Remember that written language is harsher than spoken language. You might write something with a smile on your face, but your reader can’t see the smile and then take what you said the wrong way.
That goes double for comments, by the way.
Be aware of how your words will affect your reader so you don’t put them off.
Well there’s a few tips, I’d love to know what you think. If you think I’m dead wrong about something, please set me straight. If you have questions ask, and if you want some more, drop me a comment and let me know, and… who knows?… I might just write up a few more soon.